Social Media Manager
Permanent Employee, Full-time, Remote, PST Shift
Job Summary:
We are looking for a creative and results-driven Social Media Manager to develop and execute social media strategies that drive brand awareness, audience engagement, and business growth. This role involves managing social media platforms, creating engaging content, monitoring performance, and identifying opportunities to strengthen a brand's online presence.
Note: This is a passive sourcing opportunity, and while we are always looking to connect with exceptional talent, it may take some time to find the right match for this role.
Responsibilities:
Develop and execute social media strategies aligned with brand and marketing objectives.
Manage social media platforms, including Instagram, Facebook, TikTok, LinkedIn, and other relevant channels.
Plan and maintain content calendars, ensuring consistent and timely publishing.
Create and coordinate engaging content, including posts, reels, stories, and short-form videos.
Monitor social media trends, audience engagement, and competitor activities.
Manage community interactions, including comments, messages, and audience engagement.
Track key performance metrics such as reach, engagement, follower growth, and conversions.
Collaborate with creative, marketing, and influencer teams to support campaigns and brand initiatives.
Analyze social media performance and recommend strategies for continuous improvement.
Requirements:
Proven experience in social media management, content marketing, or digital marketing.
Strong understanding of major social media platforms and their best practices.
Experience in content planning, copywriting, and social media strategy.
Familiarity with social media management tools such as Meta Business Suite, Hootsuite, Later, or similar platforms.
Knowledge of content creation tools such as Canva, CapCut, or Adobe Creative Suite.
Ability to analyze social media metrics and optimize content performance.
Strong communication, creativity, organizational, and time management skills.
Experience with influencer marketing, UGC, or paid social media advertising is a plus.
This role is part of our passive recruitment efforts, and while an immediate opening may not be available, we welcome experienced and motivated candidates to express their interest. We look forward to connecting with you should a suitable opportunity arise.